B3x Graphics Studio
Elevating a Spurs & WSL sports designer into a self-managed studio flagship.
Bex is an art director and designer in sport, with work for Spurs, the WSL, Bristol City and Woking behind her. We’d already built her site and shop. This year she rebranded and stepped up from freelancer to B3x Graphics Studio: still her on every project, with specialists behind her when a job needs them. The site had to catch up, so we rebuilt it on the new brand and gave her a way to add every new project herself.
Where friction was costing momentum before the rebuild.
Site positioned for solo freelancer rather than studio capacity
Commercial football clubs and sporting bodies needed confidence in studio-scale delivery backed by specialist collaborators.
Publishing rich multi-image sports campaigns took manual dev tweaks
Busy matchday and campaign schedules meant Bex needed to compose and publish project stories on her own timetable.
What we changed, engineered, and shipped cleanly.
Rebrand-matched studio flagship
Translated the refreshed B3x Graphics Studio visual identity into bold editorial layouts showcasing Spurs, WSL, Bristol City, and Woking commissions.
Bespoke Project Builder WordPress plugin
Engineered a tailored visual project builder letting Bex assemble and launch new case studies autonomously in minutes.
Built for desktop clarity and thumb-first mobile conversion.
Art Direction & Creative Direction for Modern Sport.
Work for Spurs, WSL, Bristol City, and Woking — paired with a custom self-serve project builder for Bex’s studio.
Custom Case-Study Project Builder
Allows Bex to publish rich full-bleed campaigns independently with zero layout breakage.
Club & Federation Credibility
Highlights commissions spanning Spurs, the WSL, Bristol City, and Woking cleanly.
Studio-Scale Positioning
Presents Bex’s direct leadership supported by a vetted specialist production bench.
Interface views and architectural frames from B3x Graphics Studio.
Verified scope, speed, and commercial outcomes.
Plus Bristol City, Woking & club commissions
Refreshed from solo freelancer to studio
Self-serve campaign publishing plugin
Rebuilt on top of prior AW Media site & shop
Matches the calibre of Premier League, WSL, and club art direction commissions while keeping ongoing portfolio publishing completely self-serve.
- Transformed Bex’s site to match her transition into B3x Graphics Studio.
- Built a bespoke WordPress Project Builder plugin for effortless self-managed campaign uploads.
- Showcased flagship commissions for Spurs, the WSL, Bristol City, and Woking at editorial scale.
Every system, plugin, and deliverable included in this build.
Designed and engineered specifically for B3x Graphics Studio (Bex) with zero bought page-builder shortcuts.
- Custom WordPress rebuild aligned with new B3x Studio rebrand
- Bespoke Project Builder plugin for self-editable case studies
- Integrated creative studio credentials & collaborator positioning
- Shop & commercial enquiry routing
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Book a 20-minute call directly with Alex to scope timelines and choose your lane.